What 6 minutes on the trunk really means
Behavioral lead scoring changes who you call first on Monday morning.
Signals that predict purchase intent
- Trunk/interior replay 3+ times → family buyer checking practicality.
- Financing calculator opened → budget confirmed, ready to discuss numbers.
- Test drive clip replayed 4+ times → emotional connection to driving experience.
- Exterior/color browsing only, no price questions → still researching, MEDIUM intent.
The Monday morning difference
Without TVGO: 47 names, equal priority, 4 hours of calls, 2 real opportunities found too late. With TVGO: 3 HIGH intent profiles with full context. Call Marek first — you know about child seats and financing before he picks up.
Configure alerts
Set up notifications for HIGH intent only. Review MEDIUM leads weekly for nurture campaigns. Ignore LOW — they are browsing, not buying yet.
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